First Quarter Business Outlook Survey
Published January 31, 2024
First quarter MMAC business outlook survey |
First quarter MMAC business outlook survey | |
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MILWAUKEE – A slow start for 2024 is indicated by survey results from the Metropolitan Milwaukee Association of Commerce’s (MMAC) first-quarter business outlook survey, matching the slow pace of growth in 2023’s final quarter. Expectations across metrics are generally lower than those expressed 12 months ago at 2023’s opening. Currently, 61% of local businesses see real sales increases in 2024, 61% forecast profit gains and 44% expect job growth in the new calendar year.
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Expectations For 2024's :
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“In percentage terms, expectations are tepid for 2024’s first quarter but optimism polled higher for the year as a whole. That optimism provides hope for better growth dynamics as the year moves forward.”
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